We were approached to rejuvenate various eating & social areas at The University of Birmingham.
A healthy food retail space, a student bar social area and an essential café space all received the Atlantic treatment!
The University were thrilled with the creativity we brought, borne out by the student response – takings are up, and the feedback overwhelmingly positive.
Revive is a stand-alone site located on the main thoroughfare at the University,
providing a range of product that fulfils one of 5 criteria being either, Vegan, Vegetarian, Low Calorie, Gluten Free or Dairy Free as a healthy grab & go offer for the students.
With this in mind we created a fresh, vibrant, modern brand that would appeal to the health-conscious consumer.
Clean, geometric patterns and a fresh, natural palette help to create a welcoming environment, embracing the current trend for alternative foods.
Leo’s Lounge is a multifunctional space for students to eat, drink, socialise and study.
With this in mind, we designed a zoned interior to accommodate the range of activities, with a modern, urban feel. This is a space that the students love, and has highlighted Leo’s Lounge as a social destination in the university.
Café 52 inhabits only a small area of the University, yet we wanted to give it as much personality as the other projects.
Using soft, natural wood textures and patterns inspired by Mediterranean tiles we have
lifted the space to create a warm and friendly deli-style eatery, that oozes personality despite its small size.
“We aim to provide individuality to all our sites in product and Atlantic have been instrumental in helping to create a differing look and feel to our outlets.
Brand Identity for the students is key as is communicating effectively what each site delivers in a style the students engage with.”
Director of Catering – University of Birmingham